I never really understood the power of storytelling until I experienced it first hand.
I’d stumble on several blog posts about why you should always tell stories in order to attract attention and drive action, but it really wasn’t making sense.
Perhaps the reason was because those blog posts that advised us to tell stories weren’t even telling stories. They were just a bunch of tips with the major one being “tell stories”. The ones that made the most impact were those that had a story and used that to drive home the storytelling message.
[Read more…] about No One Ignores A Good Story